Packaging Personified's Commitment to Innovation with TWEN’s Anilox Roll Cleaning System
Overview
Founded in 1975, Chicago area-based Packaging Personified is a family-owned industry leader in flexible packaging solutions. With an unwavering dedication to quality and service, the company has built its reputation on responsive customer care and innovation, operating two facilities across the Midwest. The company’s ability to control the entire process from artwork to the finished package sets Packaging Personified apart in an increasingly consolidated industry where family-owned, vertically integrated companies are highly sought after by brands for their more personal, non-transactional approach.
Challenge
Despite their robust operations, Packaging Personified recognized a need to improve efficiencies in their anilox-cleaning processes. According to General Manager Joe Imburgia, the company’s existing liquid-based anilox roll cleaning system, while reliable, requires significant operator oversight and post-inspection surveillance to maintain optimal results. This sometimes leads to variability in roll cleanliness, affecting color consistency and production efficiency.
Imburgia explains, “With our existing anilox roll cleaning system, we’re finding that maintaining consistent cleaning quality can be time-consuming. If we lose focus, the cleaning outcome isn’t as precise, leading to added color matching time and rollers staying in the system longer than is ideal for a busy production floor.”
The Solution:
TWEN’s Laser Anilox Roll Cleaning System
“TWEN’s technology felt like a natural next step for us. It simplifies our cleaning process and gives us reliable data without the need for extra personnel to perform repetitive tasks.”
Joe Imburgia
General Manager
Packaging Personified Inc.
Imburgia was introduced to TWEN’s multi-unit laser cleaning system through a long-standing business relationship with TWEN’s founder and CEO, Daniel Vilchez. He was immediately intrigued by the simplicity and efficiency of TWEN’s approach, which combines cleaning with precise roll measurement, eliminating the need for manual intervention and allowing the system to perform consistently, time after time.
“I trust Daniel immensely—he’s professional, transparent, and full of integrity. This relationship made me confident to explore TWEN’s system as a potential solution for Packaging Personified. TWEN’s technology felt like a natural next step for us,” Imburgia states. “It simplifies our cleaning process and gives us reliable data without the need for extra personnel to perform repetitive tasks.”
Implementation and Expected Impact
While the TWEN system is set to be operational soon, Imburgia anticipates a significant reduction in variability in roll cleanliness, fewer color matching adjustments, and minimized downtime due to consistent roll quality. The elimination of manual inspections means employees can focus on higher-value problem-solving tasks, aligning with Packaging Personified’s goal of optimizing workforce efficiency in every step of the production process.
Imburgia expects the company’s ROI for the TWEN system will be less than a year, largely due to decreased labor in maintaining and inspecting rollers, improved production quality, and reduced press time. “With the level of efficiency and cleanliness TWEN has promised, it’s going to be a very valuable investment.”
As Packaging Personified prepares to celebrate its 50th anniversary in the coming year, the company’s investment in TWEN’s anilox roll cleaning technology underscores its unyielding commitment to quality, innovation, and efficiency. Imburgia and his team look forward to the improvements the TWEN system will bring, reinforcing their dedication to sustainable, customer-focused production and securing their competitive edge in a rapidly evolving industry.